I’m late to the party on this, but Starbucks somewhat-recently announced that they’re teaming up with Spotify to do in-store playlists. From the looks of it, Starbucks is doing branded playlists on Spotify, and baristas can change their store’s music on the fly.
I wish this kind of development had been available when I worked retail in high school and college. We would get so sick of the music, which was usually on a loop of 3 or 8 hours (depending on the corporation). It rendered more than a few songs completely un-listenable to me.
It seems like Starbucks has always had a pretty good understanding of music’s role in creating an inviting atmosphere. I have a soft spot for their music selection because the first time I heard my friend’s band Bon Iver “in the wild” was in a Starbucks.
When I defended my master’s thesis, one of my committee members took me to task for not providing my definition of the term “meter”. My thesis was about hypermeter, which – without getting too into the weeds – is the hearing of a piece’s meter on a larger, more structural scale. Meter, of course, is the alternation of strong and weak beats. Of course.
I never explicitly gave that definition in my thesis. I was stung by the criticism for a long time. While it was the central principal of my thesis, I knew my (small handful of) readers had a shared understanding of the term.
It dawned on me later what my committee member was getting at. It didn’t matter what meter already means to the reader. If I was going to be making strong arguments about something, I had to be very clear in my definition of the term. Especially if I was going to be using it repeatedly.
I’ve been reading Berklee School of Music’s report on transparency in the music industry. I haven’t finished it yet (because I have an upcoming music festival on my mind), but one of my first impressions is their reliance on the word “transparency”. What does that mean to them, exactly? Will it become the new buzzword in the industry? Will every company start to say they’re being transparent without actually changing anything? We need some real, achievable benchmarks.
I’m biased on this one because I think my company was ahead of the game. I work on our content team, and previously on our rights team. We work hard to attribute works to the correct composers and recording artists. We literally have people working on this issue around the world and around the clock. To read more about our definition of transparency – linking writing & recording credits at the source – check out my company’s recent Medium post.
I have lots of thoughts on the Berklee study, so I hope to do another post at some point! Stay tuned.
I decided to start a blog where I could post about music, specifically the areas that interest me most: music licensing, streaming services, digital content management, music theory, classical music performance, orchestration, pop music, etc. Mostly I’ll be writing about the music industry. The world doesn’t need another music blog, but here it is anyway!
The title is adapted from a lyric in Cab Calloway & Irving Mill’s “Minnie the Moocher”.
She had a million dollars’ worth of nickels and dimes,
She sat around and counted them all a million times.
I don’t necessarily think there are any moochers involved in the music industry – it’s much more complicated and nuanced than that – but it’s an allegation that’s bandied about frequently, so my use of that lyric is a little tongue-in-cheek. Mostly I chose it because it made me think of the per-play basis on which artists are paid for streaming music (as opposed to the old way, where downloads and physical media sales would yield flat-rate earnings).
If you’d like to learn more about me, click here.